THE LITTLE PRINCE

To celebrate the 75th anniversary of The Little Prince book, we seeded licensed products to new fans including Joanna Gaines, Kristen Bell and Alexa PenaVega.

JOANNA GAINES

KRISTEN BELL

ALEXA PENAVEGA

• Huge social media splash with 28M+ followers introduced to branded products from Little Unicorn, LeSportSac and Riley Blake •

• Posts also generated media attention from The Today Show and People •